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Renewed Confidence in Television Advertising

Sarah Morris May 31, 2016May 27, 2016 Industry News

In an interesting article on AdNews.com.au the renewed confidence in television advertising has come to the fore, with many advertisers becoming frustrating with online advertising and the difficulty in measuring it’s effectiveness. An overriding concern has become how to measure…

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More Money Spent on Internet Ads than TV Ads

Sarah Morris March 30, 2016March 30, 2016 Business

As you may have already realised, internet advertising is slowly taking dominance over the advertising industry. Business globally will be spending more on internet connections as more advertising is done on the internet instead of the television. Internet advertising is…

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